Interested in discount tickets and a chance to win an exclusive hour-long coaching session with Andrew Rosener? Media Options is proud to sponsor NameSummit 2017, coming to New York City this August 7-8 to ignite conversations about branding in a digital world. Here’s some info about the conference, and further below is info on how you …
Domains are just like real estate only online, right? Or are they? Well, it turns out that domain names are very different and much more important. Domains intersect with a brand on a much deeper level that leaps the value past the hard cost of the domain. For example, the Cars.com domain is estimated at …
What happens when another brand owns your brand online? Getting ranked on the first page of Google for your search term is priceless. I think you will agree with me when I say that SEO is critical to any company’s success online.** So then… SEO is King, right? Well, sort of. If you understand these …
*This is a long post however if you think you have a valuable domain well worth the read) Domain Valuation Fundamentals Explained. I think you will agree with me when I say: It can be VERY difficult to determine the correct domain valuation range for most domain names. The last thing you want to do …
Follow these seven guidelines to avoid making critical mistakes in your domain and brand name selection. The C.O.N.V.E.R.T. formula is one of the guidelines that we created to help our clients acquire the perfect domain. Walking thru these core principles will help you determine the strength and quality of your domain name options. The domain …
Proudly announce your domain acquisition. This past week the domain blogs were all telling the story on the acquisition and purchase price for Sumo.com. This was a brilliant marketing tactic by the founder Noah Kagan. The acquisition of a premium domain is unique opportunity and window for a brand to gain viral press and coverage. …