Domain strategies play an important role in brand creation. If you have ever started a business you know the importance and difficulty of deciding on a brand name. Over 300,000 new brand names are registered every year in the US alone. This is on top of the existing millions of brands and trademarks already registered… …
The sale of Jet.com to Walmart in early August is a great example to the branding and domain community on the importance of premium domain positioning. When Marc Lore founded Jet.com, he could have chosen many different paths for branding his new startup. Fresh from success with Diapers.com, Soap.com, and BeautyBar.com, Marc understood the power …
The internet has forever changed the process for how companies create their name and brand. As of January 2016, there were 123 million .COM domains registered with VeriSign. Finding an appropriate and available domain is now one of the first steps in the branding process. If acquired correctly, this can have a profound impact on …
Founders and investors are faced with many decisions on where to place valuable resources. Deciding on a domain name is a crucial & foundational decision that should not be overlooked or taken lightly. Competition is becoming fierce for the Internet’s premier real estate. There are over 300,000 new brand names registered every year in the …
Media Options is now exclusively brokering the premium domain Plans.com Domains are the gateway to your online presence. Research suggests that first impressions are made in 1/10 of a second. Matching your domain to consumer intent at the moment a customer is searching increases your chance of conversion. Creating a lasting impression thru branding is …
Many thanks to YOU, our valued clients and integral partners in our success! Media Options was honored to receive two awards, voted by domain investors, at The Domain Conference: Inducted into the Domain Hall of Fame: Andrew Rosener We appreciate the success that the growing domain industry offers to all, and we find it a …