As gTLD application results begin to emerge, companies are being labeled “winners” and “losers.” Lots of people are asking, “Will they be a success or a failure?” Beyond the registries themselves, there are individual domains in each registry that will be real home runs – some strings have more than others. Some of those names …
For many years, domain name investors have relied on the Google AdWords External Keyword Tool, fondly referred to as GAKT, for domain name valuation. This free tool has been an integral part of most domain buying & selling decisions and we discussed it and explained how to use it in a previous post. Last week, …
The search engine placement of geo domains, and therefore their value, was adversely affected when Google started posting local listings for professionals and local services several years ago. Basically, Google got into the directory business and ate your lunch while doing so. For example, a listing like SeattleLandscaping.com might have performed very well in the …
A recent Huffington Post article addressed some buyers’ fears that URLs or Domain Names could become obsolete. To many in the thick of the domain or technical world, this idea is quite foreign. However, we need to keep in mind that domain name buyers come from a variety of backgrounds and may have assumptions and …
Smart investors acquire domain names that are generic and have intrinsic value either for their semantic meaning or their potential brand value. It’s a technically savvy twist on the classic buy-and-hold strategy for any investment. Take real estate for example – with a smart real estate purchase, there’s always the option to develop, lease, or …
New gTLDs? Strategize with a domain broker… Domain investors and businesses alike have a vested interest monitoring the new gTLDs that might be coming out soon, like .GREEN and .NYC. It’s important to understand the potential conflicts, advantages & disadvantages as they may pertain to your current domain portfolio; whether speculative or strategic for your …